Websites, scripts, emails, or sell sheets. You name it, I’ll write it.
I have 10+ years of copywriting and UX experience supporting some of the world’s most recognizable consumer brands in automotive, education and technology. I’ve also led rebrand efforts for one of the world’s top financial services companies, developing their Brand Pyramid, Voice & Tone Guide, Value Proposition Library and more.
I currently lead content design for Bankrate, specializing in creating immersive user experiences that build brand fidelity and drive conversions. Before this, I honed my craft at some of the world’s top advertising agencies, including Leo Burnett, Digitas, Organic and Commonwealth // McCann.
I got my start in journalism, producing bylines for The State News and Oakland Press. I also spent a year doing PR for the Texas Rangers. My diverse background gives me a unique window into the minds of consumers, helping me write content that not only sways and sells but enriches and empowers.
Brands I've Enriched
Client/Agency Partners
Kind Words From Clients
"Alex is the best! He's been a pleasure to work with over the years. Always punctual, professional, and knowledgeable. A great fit for any technical or creative writing." - Josh Gershonowicz, CEO, Rebuild
"Alex thinks outside of the box and makes excellent recommendations to promote our school community. He is creative in his approach to reach all stakeholders. Alex's work quality is extraordinary and he's accessible 24/7 to meet the needs of our community." - Leann Hedke, Superintendent, Summit Academy North